1970s Vintage Ads

The 1970s ads are where photography took over almost all ads away from illustrations. At the start of the decade, there was still a lot of ad text, and by the end of the decade, ads transitioned to big images and big headlines.

The 1970s is where advertising really solidified marketing towards emotions rather than features and benefits of products.

1960s Vintage Ads

1970 · 1971 · 1972 · 1973 · 1974 · 1975 · 1976 · 1977 · 1978 · 1979

1980s Vintage Ads

All 1970s Vintage Advertisements

1970 Ads

1971 Ads

1972 Ads

1972 Tareyton 100's Cigarettes Ad - "Filter for better taste the Tareyton way with activated charcoal."

1972 Seagram's 100 Pipers Scotch Ad - "It's made proudly. Drink it that way."

1972 ELAC Miracord 50H Mark II Automatic Changer Ad - "Why spend $199.50 for 'Nothing'?"

1972 Sears Give-n-Take II knit slacks Ad - "When it's your move, it's their move."

1972 LEE MaxiFilter Ad - "two-stage protection at no extra cost"

1972 Sony 8-track cartridge recorder Ad - "Introducing the Sony 8-track cartridge recorder with three playmates."

1972 Old Taylor Kentucky Straight Bourbon Whiskey Ad - "Get in on the great ice heist."

1972 Shell Superlife Battery Ad - "If this battery ever fails in your car Shell will replace it free."

1972 AKAI 280D-SS Ad - "4-channel excellence for the sophisticated lover...of music!"

1972 Marlboro Cigarettes Ad - "Come to where the flavor is."

1972 Camel Filters Ad - "Camel Filters. They're not for everybody. (But then, they don't try to be.)"

1972 Imperial Blended Whiskey Ad - "Call on the good-natured whiskey"

1972 1973 Minnie Winnie Ad - "The first mini motor home good enough to wear the Flying W."

1972 Miller High Life Ad - "If you've got the time, we've got the beer."

1972 Viceroy Filter Cigarettes Ad - "Get a taste of what it's all about. Get the full taste of Viceroy."

1972 Dewar's White Label Ad - "Dewar's never varies."

1972 Fiat 128 Ad - "All small cars solve the problems inherent in the big car. Our small car solves the problems inherent in the small car."

1972 JBL, Sherwood, and Garrard Sound System Ad - "JBL, Sherwood and Garrard for $499...we'll save you $253"

1972 Puerto Rican Rum Ad - "Puerto Rican Rum. Something you can stay with."

1972 Pall Mall Extra Mild Ad - "Extra low 'tar' with Pall Mall flavor"

1972 Freeman Free-Flex Shoes Ad - "If this rare antique watch broke we'd be out $100,000"

1972 Liquore Galliano Ad - "May all your screwdrivers be Harvey Wallbangers."

1972 Robert L. Green Attire Ad - "Flash! Shining examples of clothes to brighten your fashion outlook"

1972 Alarm Clocks and Radios Ad - "No Cause for Alarm"

1972 Salem Cigarettes Ad - "Salem refreshes naturally!"

1972 Johnnie Walker Blended Scotch Whisky Ad - "Memoirs of a bottle:"

1972 Honeywell Pentax Spotmatic II Ad - "Many 35mm cameras look a lot like Honeywell Pentax. But their results don't."

1972 Canadian Club Whisky Ad - "Flying a kite off a windswept glacier in New Zealand is no game for kids."

1972 Borkum Riff Pipe Tobacco Ad - "Let one beautiful Swede introduce you to two more."

1972 Seagram's Extra Dry Gin Ad - "Make yourself a Red Baron. Orange juice, grenadine and lime. Now get it all together with the perfect martini gin, Seagram's Extra Dry."

1972 Craig Car Stereo Ad - "Midnight Auto Supply Don't Carry It."

1972 Saab 99LE Ad - "In a world of recalled cars, air pollution, high insurance rates and big repair bills, we offer engineering, safety, and a little common sense."

1972 Norelco VIP Tripleheader Ad - "The blade that sets the standard of closeness doesn’t fit in a razor."

1972 Eau de Joy Atomiseur-Aerosol Ad - "New... A Joy Spray"

1972 Heublein Brass Monkey Ad - "Can a drink that helped defeat the Japanese Secret Service in World War II help you get through college?"

1972 Windsor Supreme Canadian Whisky Ad - "Taste Canada's smoothest whisky."

1972 Kent Cigarettes Ad - "Micronite filter. Mild, smooth taste. For all the right reasons."

1972 Woolmark Wool Sweaters Ad - "Wool. It's got life."

1972 Toyota Mark II Ad - "Presenting the new Mark II. The most Toyota."

1972 Canadian Mist Canadian Whisky Ad - "Canada at its best."

1972 Quebec Winter Tourism Ad - "For a Devil of a Run"

1972 Volkswagen Super Beetle Ad - "Think Big."

1972 Seagram's V.O. Canadian Whisky Ad - "It's been a good day's sail. You deserve Seagram's V.O. The First Canadian."

1972 Copenhagen, Skoal, Happy Days Ad - "Smokeless Tobacco. A pinch is all it takes."

1972 Old Grand-Dad Kentucky Straight Bourbon Whiskey Ad - "One good thing leads to another."

1972 Plymouth Satellite Sebring-Plus Ad - "Built to be seen. Not heard."

1972 Panasonic Quatrecolor TV Ad - "Just slightly ahead of our time."

1972 8-Track Stereo Cartridge System Ad - "You Can Own This 8-Track Stereo Cartridge System"

1972 Accutron Watch Ad - "Do you have an unfaithful watch?"

1972 Uniroyal Steel-Belted Radials Ad - "America's most experienced world-wide maker of steel-belted radials"

1972 Phone-Mate Automatic Telephone Answering Machine Ad - "Answers your phone when you can't... easily, economically!"

1972 Garrard Zero 100 Ad - "The only automatic turntable with Zero Tracking Error."

1972 The Baron Cologne Ad - "The Baron ...for Gentlemen"

1972 Fisher CO-12 Component Stereo System Ad - "We invented high fidelity."

1972 Canada Dry Club Soda Ad - "A good club soda is like a good woman: it won't quit on you."

1972 Adam Cigarettes Ad - "Adam. The brown cigarette. Getting back to natural taste."

1972 Cutty Sark Scots Whisky Ad - "To a man they say Cutty Sark. And when it comes to Scotch, Cutty Sark says it all."

1972 Ford Mustang Ad - "The way it looks, handles, and makes you feel."

1972 Doral Cigarettes Ad - "I swear you can really taste me."

1972 Smirnoff Vodka Ad - "Smirnoff leaves you breathless."

1972 Levi's Gremlin Ad - "Levi’s Gremlin. The economy car that wears the pants."

1972 Kool Filter Kings Ad - "Fed up with flat-tasting cigarettes? Come all the way up to KOOL. Extra cool and extra smooth, too."

1972 Triumph Spitfire Ad - "Our little inexpensive economy car can beat your little inexpensive economy car."

1972 RCA XL-100 Ad - "The XL-100s. 100% Solid State."

1973 Ads

1974 Ads

1975 Ads

1976 Ads

1976 Employers Insurance of Wausau Insurance Services Ad - "The trains are gone, now. But the little depot works on."

1976 Community Garbage-to-Energy Program Ad - "A small town with a pretty big idea."

1976 Merit and Merit Menthol Ad - "'Enriched Flavor' discovery revealed for new low tar cigarette."

1976 Seagram's Extra Dry Gin Ad - "The SEAGRAM'S GIN Bloody Mary Secret."

1976 Las Vegas travel and tourism Ad - "CLASS OF '76"

1976 Cadillac Seville and Cadillac Coupe deVille Ad - "Two kinds of luxury. One great name."

1976 Newport Menthol Kings Ad - "Alive with pleasure!"

1976 Sportwick by Interwoven socks Ad - "No matter how much your feet perspire, Sportwick socks will help keep them dry."

1976 Gillette Twinjector Blades Ad - "You only have one face, baby. Treat it with some respect, huh."

1976 The Christian Brothers Brandy Ad - "This is our AltaVista Ranch near our winery at Mount Tivy. Each fall, we select the choicest grapes from here and a few other nearby vineyards to make The Christian Brothers California Brandy."

1976 Datsun B-210 Ad - "BUILT TO KEEP ITS FIGURE. (41 MPG highway, 29 city*)"

1976 Vantage Menthol Cigarettes Ad - "If you want to do something about 'tar' and nicotine, Vantage Menthol could be one answer for you to consider."

1976 Winston Cigarettes Ad - "I don't smoke to be like everybody else."

1976 Plymouth Volaré Ad - "The accent is on comfort."

1976 Stresstabs 600 High Potency Stress Formula Vitamins Ad - "Stress can rob you of vitamins"

1976 BMW 530i Ad - "An engineer’s conception of a luxury car, not an interior decorator’s."

1976 Sony Trinitron TV Ad - "NO OTHER TV CAN MAKE THIS STATEMENT."

1976 Marlboro Red and Marlboro 100's Ad - "Come to Marlboro Country."

1976 Contouré by Quality Mills Rugby Shirt (Kodel polyester and combed cotton) Ad - "Contouré chooses Kodel, the fiber of American life."

1976 GTE Phone Mart Ad - "Phone Mart—the new fashion in selecting phones."

1976 Pall Mall Gold 100's Ad - "Not too strong not too light not too long tastes just right."

1976 Chevrolet Concours 4-Door Sedan Ad - "A rare opportunity to move down in size without compromising your taste."

1977 Ads

1978 Ads

1978 Gallery of Homes Real Estate Services Ad - "We’ve Been Bringing People Home For Nearly 30 Years."

1978 Northrop F-18 Strike Fighter Prototype Ad - "Making advanced technology work."

1978 British Airways Dollar Stretcher Holidays in Britain & Europe Ad - "$77 for 7 nights in London? Good heavens, we've risen above the pack again."

1978 Bell & Howell SoundStar Super 8 Sound Movie Camera Ad - "When you make Super 8 sound movies with a SoundStar camera, Bell & Howell guarantees they'll be perfect."

1978 Seagram's V.O. Ad - "While you've been working your way up for all these years, we've been quietly waiting for you to arrive."

1978 Kent Cigarettes Deluxe and King Size Ad - "Today's Kent. The easy switch to low tar."

1978 V8 Cocktail Vegetable Juice Ad - "Wow! I could've had a V.8"

1978 Valvoline Motor Oil Ad - "This could be your ticket to Super Sunday!"

1978 Kodak film Ad - "WHAT WOULD LIFE BE WITHOUT PICTURES."

1978 Subaru 4 Wheel Drive Wagon Ad - "WHEN THE U.S. SKI TEAM SAYS THEY DRIVE A SUBARU, THEY'RE NOT SNOWING YOU."

1978 Agree Shampoo Ad - "helps stop the greasies between shampoos."

1978 Avis GM Car Rentals Ad - "We try harder."

1978 The Club Whiskey Sour Ad - "The perfect Whiskey Sour. Open The Club and you've got it made."

1978 Canadian Club Whisky Ad - "The 'Lost Dutchman' gold mine. Legend says it's near the place where we hid a case of C.C."

1978 Jaymar Sansabelt Slacks Ad - "We wear life well."

1978 True Filter Cigarettes Ad - "Unexpected taste at only 5 MG TAR"

1978 Max Factor Whipped Creme Make-up Collection Ad - "The Whipped Creme Make-up Collection"

1978 Mobil 1 Motor Oil Ad - "Imagine. An oil that goes 25,000 miles without a change."

1978 Seagram's Crown Royal Ad - "Defy mediocrity."

1978 Nunn Bush Shoes for Men Ad - "To become a truly successful dresser, you have to start at the bottom."

1978 L&M Lights Cigarettes Ad - "WIN THE 'I HATE LEFTOVERS' SWEEPSTAKES"

1978 Lincoln Versailles 1979 Ad - "This is the new 1979 Lincoln Versailles."

1978 Panasonic Stereos Ad - "K mark puts Panasonic quality within easy reach"

1978 Seagram's 7 Crown Whiskey Ad - "What the best drinks have in common."

1978 Mercedes-Benz Sedan Ad - "You may never need all 120 safety features in your Mercedes-Benz. But it's comforting to know they're there."

1978 Bulova Accutron Quartz Watches Ad - "WEAR TOMORROW ON YOUR WRIST TODAY."

1978 Marlboro Cigarettes Ad - "Marlboro Country"

1978 Canon AT-1, A-1, F-1, AE-1 Cameras Ad - "A SYMBOL IS A PROMISE."

1978 Smirnoff Vodka Ad - "You found a nice Century to have brunch in."

1978 Lord Calvert Canadian Whisky Ad - "Follow the Canadian Superstar."

1978 Revlon Frost Formula 2 Ad - "The only lipfrost and lipgloss in one. Colors. Conditions. Shines."

1978 McDonald's Big Mac Ad - "One in a billion."

1978 Polaroid Sonar OneStep Land Camera Ad - "Polaroid introduces Sonar automatic focusing."

1978 J&B Rare Scotch Ad - "Many try, but none succeed. You just can't copy a true original. Because it's rare."

1978 Ford Mustang '79 Ad - "THE NEW BREED"

1978 Ford Mustang '79 Ad - "Introducing the new breed"

1979 Ads

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All original vintage advertising content on AdRetro is considered fair use or is in the public domain; we claim no copyright or trademark to the original artwork, products and brands. If you believe there is a violation you may submit a copyright complaint and we will quickly respond to it. Use of any of the images on adretro.com is prohibited without prior authorization. See our Terms and Conditions