About this Vintage Print Ad
This advertisement promotes a sweepstakes by L&M Lights Cigarettes, emphasizing that their cigarettes are made with no leftovers, main stems, or reconstituted tobacco—just 100% virgin tobacco. The grand prize is $100 a week for groceries for 2 years or $10,000. Additional prizes include Whirlpool microwave ovens, Whirlpool freezers, Waring food processors, and Corningware sets. The ad highlights the unique selling point of the cigarette's purity and the appeal of winning grocery money to avoid leftovers.
- Brand: L&M Lights Cigarettes
- Product: L&M Lights Cigarettes
- Tagline: WIN THE 'I HATE LEFTOVERS' SWEEPSTAKES
- Publication: Life Magazine
- Year: 1978
Objects in the advertisement: cigarette packs, shopping cart, car, grocery bags, microwave oven, freezer, food processor, corningware set, leaf, people
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