Lustre-Creme
Lustre-Creme Shampoo
Life Magazine
The Most Beautiful Hair in the World is kept at its loveliest ...with Lustre-Creme Shampoo
1951
About this Vintage Print Ad
This advertisement features Ruth Roman, a Hollywood actress, endorsing Lustre-Creme Shampoo. The ad highlights that she was selected as one of the 'Top-Twelve' women with the world's loveliest hair by 'Modern Screen' and a jury of famed hair stylists. The shampoo is promoted for its ability to clean hair thoroughly, add shine, and maintain hair's beauty without the need for a special after-rinse. The ad emphasizes that many famous Hollywood stars use Lustre-Creme Shampoo for glamorous hair. The product is available in jars or tubes, with lanolin for added hair care benefits.
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