About this Vintage Ad Poster
This poster is based on a 1938 Knothe Expanso Belt Ad - "Gives a man his freedom”
The original advertisement promotes the Knothe Expanso Belt, highlighting its innovative design featuring hidden springs behind the buckle that allow for easy expansion and comfort. The ad emphasizes the belt's scientific construction, which eliminates the need for traditional notch adjustments and provides active comfort without suppression. The product is marketed as a new comfort principle exclusive to Knothe, offering freedom and adaptability to the wearer's waistline. The price is listed as $1.00 to $5.00 depending on the quality of leather chosen.
- Brand: Knothe
- Product: Knothe Expanso Belt
- Tagline: The Buckle Breathes
- Publication: Esquire Magazine
- Year: 1938
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