About this Vintage Print Ad
This advertisement introduces the new adjustable Gillette Techmatic Razor, highlighting its innovative adjustable cartridge feature. The ad explains the evolution of the razor's design, emphasizing the convenience and safety of the cartridge system and the ability to adjust for different beard types. It appeals to both new and existing Techmatic users by showcasing the improved shaving experience.
- Brand: Gillette
- Product: Gillette Techmatic Razor
- Tagline: We put a new gadget on our gadget.
- Publication: The Saturday Evening Post
- Year: 1968
Objects in the advertisement: razor, razor cartridge
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