About this Vintage Print Ad
This advertisement promotes the new Philip Morris Filter Cigarettes, highlighting their full flavor attributed to the use of coconut-shell charcoal in the filter. The ad features a testimonial-style endorsement from 'Barbara,' expressing surprise at the flavor of a filter cigarette. The ad aims to persuade consumers that they will also enjoy the product.
- Brand: Philip Morris Cigarettes
- Product: Philip Morris Filter Cigarettes
- Tagline: BY GOLLY! I like 'em!
- Publication: Life Magazine
- Year: 1965
Objects in the advertisement: woman, cigarette, cigarette pack, coconut shell
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