About this Vintage Print Ad
This advertisement promotes a contest by Johnson & Johnson where children can win their 'wildest dream' prize, up to $2,000, or one of 2,380 other prizes such as RCA color TVs, portable TVs, stereo phonographs, bicycles, radios, and cameras. The ad uses a comic strip style to show children imagining their dream prizes, and encourages parents to look for the contest display at their favorite store. No purchase is necessary to enter.
- Brand: Johnson & Johnson
- Product: Johnson & Johnson Band-Aid Contest
- Tagline: WIN YOUR WILDEST DREAM
- Publication: Life Magazine
- Year: 1965
Objects in the advertisement: children, genie, bed, pony, doll house, soda fountain, racing car, track, display stand, bandages, tv, bicycle, radio, camera
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