About this Vintage Print Ad
This ad promotes Canadian Lord Calvert Canadian whisky as a high-value imported whisky sold at a fair and reasonable price. It explains that the whisky is brought across the border in barrels and bottled in the U.S.A., saving on taxes and freight and reducing the price of every fifth by about a dollar. The ad describes the whisky as a blend of smooth, silky Canadian whiskies from five Canadian distilleries and notes a limited-time glossy gift wrapping with a red ribbon for fifths and blue for quarts.
- Brand: Canadian Lord Calvert Whisky
- Product: Canadian Lord Calvert Canadian Whisky
- Tagline: With a whisky value like Canadian Lord Calvert you're lucky to get a ribbon.
- Publication: Life Magazine
- Year: 1964
Objects in the advertisement: text, ribbon
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