About this Vintage Print Ad
This advertisement for Tareyton Dual Filter Cigarettes emphasizes the loyalty of its smokers, suggesting they would rather 'fight than switch' to another brand. It highlights the unique dual filter system, featuring an activated charcoal filter and a white filter, which together are claimed to improve the tobacco taste. The ad encourages readers to join the 'Unswitchables' and enjoy the great taste that inspires aggressive loyalty.
- Brand: Tareyton Cigarettes
- Product: Tareyton Dual Filter Cigarettes
- Tagline: Us Tareyton smokers would rather fight than switch!
- Publication: Life Magazine
- Year: 1963
Objects in the advertisement: woman, cigarette, cigarette pack
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