Revere-Wollensak Division (3M)
Revere Stereo Tape Cartridge System
Life Magazine
Even with mittens you can make beautiful music with the world’s first self-changing tape system!
1963
About this Vintage Print Ad
This advertisement promotes the Revere Stereo Tape Cartridge System, highlighting its ease of use—even with mittens—thanks to its automatic tape threading and changing feature. The ad emphasizes the system's superior sound fidelity, convenience, and durability, with up to 15 hours of music playback without manual intervention. It appeals to both children and audiophiles, and suggests it as a perfect Christmas gift. The system is also noted for its ability to play pre-recorded music or record your own, with two amplifiers and high output speakers for a festive holiday experience.
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