1963 Manhattan Dura-Wite Shirt Ad - "Y. A. Tittle makes news this Christmas off the gridiron. He’s wearing 'DURA-WITE' of Kodel and cotton, the first polyester blend shirt that’s guaranteed* not to turn dingy or yellow."

Brand

Manhattan

Product

Manhattan Dura-Wite Shirt

Publication

Life Magazine

Tagline

Y. A. Tittle makes news this Christmas off the gridiron. He’s wearing 'DURA-WITE' of Kodel and cotton, the first polyester blend shirt that’s guaranteed* not to turn dingy or yellow.

Year

1963

1963 Manhattan Dura-Wite Shirt Ad - "Y. A. Tittle makes news this Christmas off the gridiron. He’s wearing 'DURA-WITE' of Kodel and cotton, the first polyester blend shirt that’s guaranteed* not to turn dingy or yellow."

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About this Vintage Print Ad

This advertisement features Y. A. Tittle promoting the Manhattan Dura-Wite shirt, a blend of Kodel polyester and cotton. The shirt is highlighted for its durability, ability to stay white after repeated washings, and no need for ironing. The ad positions the shirt as a perfect Christmas gift, emphasizing its practicality and long-lasting whiteness.

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