About this Vintage Print Ad
This advertisement highlights Bobby Unser's record-setting performance at Pikes Peak using Champion spark plugs. It emphasizes the reliability and superior performance of Champion's silvery-plated spark plugs, suggesting they are the top choice for any engine. The ad encourages consumers to choose Champion for optimal engine power and mentions the recommendation to replace spark plugs every 10,000 miles.
- Brand: Champion Spark Plugs
- Product: Champion Spark Plugs
- Tagline: Why settle for less in your car?
- Publication: Life Magazine
- Year: 1963
Objects in the advertisement: race car, driver, helmet, trees, mountains, spark plug (illustration), champion spark plugs box
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