About this Vintage Print Ad
This advertisement uses a musical ballad format to tell the story of Fran Healy, who experiences the disappointment of a shrinking and wrinkling blouse after washing. The ad highlights the benefits of choosing garments labeled 'Sanforized-Plus,' which offer superior shrinkage protection and reliable wash-and-wear performance. It emphasizes that only Sanforized-Plus cottons are tested for these qualities, providing peace of mind for shoppers.
- Brand: Sanforized-Plus
- Product: Sanforized-Plus wash-and-wear cottons
- Tagline: for shrinkage protection in all cottons / for excellence in wash-and-wear performance
- Publication: Life Magazine
- Year: 1961
Objects in the advertisement: woman, shopping bag, blouse, washing machine, clothesline, angel, devil, mirror, music notes
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