1957 Southern Electric Generating Plant Ad - "$150 Million Electric Generating Plant ...One of Nation’s Largest!"

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About this Vintage Print Ad

This advertisement highlights the construction of a massive $150 million electric generating plant on the Coosa River in Alabama, designed to supply added power for Alabama and Georgia. The ad emphasizes the plant's scale, its role in supporting industrial growth, and the economic benefits brought to the region through taxes, jobs, and expansion. It also notes the involvement of The Southern Company and its affiliates, and the significant investment made by its stockholders.

Brand: The Southern Company
Product: Southern Electric Generating Plant
Tagline: $150 Million Electric Generating Plant ...One of Nation’s Largest!
Publication: The Saturday Evening Post
Year: 1957

Objects in the advertisement: power plant, children, school, electrical insulator, building under construction, aircraft carrier, map, company logo

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