About this Vintage Print Ad
This advertisement introduces the 1954 Mercury, highlighting its entirely new overhead-valve 161-horsepower V8 engine. The ad emphasizes smart new styling, easier handling, and comfort, as well as features like all-new front-wheel suspension and greater visibility. The car is positioned as powerful yet easy to drive, with a focus on innovation and driving enjoyment.
- Brand: Mercury
- Product: Mercury 1954
- Tagline: New 1954 Mercury with Entirely New Overhead-Valve 161-Horsepower V8 Engine
- Publication: Life Magazine
- Year: 1954
Objects in the advertisement: car, engine, woman, man, fountain, trees
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