About this Vintage Print Ad
This advertisement from Dreyfus & Co. draws a parallel between early American explorers and modern investors, emphasizing the importance of speculation and risk-taking in the growth of the country and the economy. The ad encourages a positive view of speculation, highlighting its role in fostering innovation and economic development. It references major American companies as examples of successful speculation and promotes Dreyfus & Co.'s investment services as a way to participate in this tradition.
- Brand: Dreyfus & Co.
- Product: Dreyfus & Co. Investment Services
- Tagline: America's first speculator...
- Publication: Fortune
- Year: 1953
Objects in the advertisement: man, bow, ships, explorers, flag, water, shoreline
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