About this Vintage Print Ad
This advertisement encourages consumers to both 'Road Test' and 'Budget Test' the Mercury car, highlighting its smooth ride, nimble handling, and strong performance on rough roads. It emphasizes affordability, fuel economy, long life, low upkeep, good trade-in value, and overall value. The ad also mentions Mercury's reputation for reliability and durability, and invites customers to experience the car firsthand.
- Brand: Mercury
- Product: Mercury Car
- Tagline: MAKE THE MERCURY 2-WAY TEST—for 'the buy of your life!'
- Publication: The Saturday Evening Post
- Year: 1951
Objects in the advertisement: car, man, woman, sign, houses, fields, road
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