1947 American Brake Shoe wear-resistant parts Ad - "THE INEXORABLE DRIP"

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About this Vintage Print Ad

This advertisement highlights the durability and wear-resistance of American Brake Shoe Company's industrial parts, emphasizing their research and engineering in developing longer-wearing components for industry and transportation. The ad uses the metaphor of water erosion to illustrate the challenge of wear and how their products, such as steel mill bearings and plowshares, significantly extend service life. It also mentions the company's ten divisions and their expertise in producing wear-resistant parts for various applications.

Brand: American Brake Shoe Company
Product: American Brake Shoe wear-resistant parts
Tagline: THE INEXORABLE DRIP
Publication: Fortune
Year: 1947

Objects in the advertisement: water droplet, splash

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