Goodrich
Koroseal synthetic coating
Life Magazine
New synthetic coating by Goodrich makes curtains, coats, tablecloths, anything waterproof, soilproof
1940
About this Ad
This advertisement promotes Koroseal, a synthetic coating developed by Goodrich. The ad highlights its use for making various household and personal items—such as curtains, coats, tablecloths, and raincoats—waterproof and soilproof. It emphasizes Koroseal's ability to protect fabrics from water, dirt, and stains, while remaining odorless and non-tacky. The coating is described as transparent, virtually invisible, and easy to clean, offering lasting protection and convenience for a range of applications.
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