About this Vintage Print Ad
A color advertisement promoting the National Hotel Management Co. hotel group and its concept of "Novolescence," described as the opposite of obsolescence. The ad highlights continual renovation and modernization across its hotels, featuring properties in New York, Cincinnati, Detroit, Dayton, and Dallas, along with dining rooms, guest rooms, and public spaces. It emphasizes frequent improvements, guest comfort, modern convenience, and room rates starting as low as $2.50 or $3.00.
- Brand: National Hotel Management Co., Inc.
- Product: National Hotel Management Co. hotel collection
- Tagline: NOVOLESCENCE The Reason Why Our Hotels Are Always New
- Publication: Fortune
- Year: 1935
Objects in the advertisement: hotel buildings, people, restaurant interiors, tables, chairs, beds, lamps, curtains, airplane, stars, banner
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