Brand
LEKTROLITE
Product
LEKTROLITE cigarette lighter
Publication
Esquire Magazine
Tagline
LIMITLESS LIGHTS
Year
1934
About this Vintage Print Ad
This advertisement promotes the LEKTROLITE cigarette lighter, which offers a unique way to light cigarettes without batteries, flame, buttons, wheels, or smoldering wick. The ad highlights its convenience, cleanliness (no dirty film or scorched brows), and reliability even in wind. It is presented as a perfect gift for smokers, with models available in various finishes and price points. The ad also mentions the GloLite and GloLite Midget models.
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